Courses

The listing of a course description here does not guarantee a course’s being offered in a particular term. Please refer to the published schedule of classes on MyBU Student Portal for confirmation a class is actually being taught and for specific course meeting dates and times.

• MET AD 617: Business Continuity Management
  The course presents, assesses, and discusses the contemporary theories, methods and practices related to business continuity (BC), business continuity management (BCM) and resiliency planning. The course incorporates the underpinnings of enterprise-wide risk management (ERM); however, it is designed to focus on broad-based threats, vulnerabilities, unexpected events, emergencies, and crises that may impacts organizations and their leaders and professionals. The course focuses on the design, development and applications of resilience, emergency planning, crisis management, BC, and disaster recovery used by organizations in the private sector. It presents a comprehensive, cutting-edge technologies pertaining BCM in complex organizations and challenging environments. Technological innovations are used to involve a complex array of high-level developments that result in transitions and transformations of businesses. Finally, the environmental considerations center on connections between business and the natural law.
• MET AD 618: Technology Risk Management
  Prerequisite: MET AD 610 - Focuses on how leading organizations manage a wide array of technology-related threats and vulnerabilities, ranging from routine outages and operational errors to infrastructure breakdowns and systems failures - right up to significant data breaches, denial of service and ransomware attacks. Principles of technology resilience and its role within the organizational enterprise risk management structure are reviewed, the technology risk landscape is evaluated, the importance of governance and compliance are reinforced, and the infrastructure and processes necessary for organizations to effectively manage technology-related incidents are examined. The course includes how enterprises transition from incident management to technology recovery, and how leading companies design and implement cybersecurity and privacy programs. Prerequisite: MET AD 610.
• MET AD 619: Applied Neuromarketing Research and Ethics
  Neuromarketing is transforming the global marketing industry as a relatively new discipline, quickly transforming how marketers influence consumers and their buying decisions. The rapid increase in the uptake of neuromarketing across multiple business domains and applications across industries is making it imperative that global marketers take heed and start applying them to their marketing strategies as well. This course leverages three core disciplines: marketing, market research, and brain science. In this course, students will learn how neuromarketing is gaining moment in the industry because it leverages how the consumer's brain reacts and responds to specific marketing incentives and stimuli. It ensures that the marketing efforts and their effectiveness are well- measured and accurate through applied neuromarketing analytics in a lab environment. This course also leverages neuromarketing research during lab sessions, using various cutting-edge and innovative techniques through biometric and brain signals to examine consumer behavior and develop relevant marketing strategies.
• MET AD 630: Financial and Managerial Accounting
  Introduction to the concepts, methods, and problems of financial and managerial accounting. Includes data accumulation, accounting principles, financial statement analysis, measurement and disclosure issues, cost analysis, budgeting and control, production costs, and standard costs.
• MET AD 632: Financial Concepts
  Introduction to the concepts, methods and problems of accounting and financial analysis. Includes accounting principles, measurement and disclosure issues, financial statement analysis, time value of money, cash flow projection and analysis, capital budgeting and project evaluation, bond and equity valuation, cost of capital and capital structure. 4 cr. Effective Fall 2021, this course fulfills a single unit in each of the following BU Hub areas: Quantitative Reasoning II, Critical Thinking.
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  • Critical Thinking
  • Quantitative Reasoning II
• MET AD 642: Project Management
  The course explores modern project management by providing an enterprise- level, experiential view of the discipline focused on connecting projects to the organization's mission, vision, and values. The theme of the course is applying key project management tools and techniques, through case-based group work, which will help students identify, analyze, and develop practical proposals to real-world issues. Groups select, plan, report, and then present on their project's scope, schedule, cost, risk, quality, and communications elements using tools such as the WBS, network diagram, PERT estimate, Gantt chart (including the use of MS Project), risk register, and heat map. Students also gain familiarity with important new concepts in project management: Agile frameworks, actionable sustainability thinking, and Benefits Realization Management, all of which will be important for their success not only in other graduate courses, but as they lead projects for their organizations so as to provide lasting, triple-bottom-line value. The course is aligned with the latest PMBOK? Guide from the Project Management Institute.
• MET AD 643: Project Communications and Leadership
  This course examines the increasing importance of leadership and communications in projects. Since project outcomes and the delivery of value are accomplished through teams of people, the course aims to improve the capability of a project manager to become a project leader and to excel at motivating and inspiring their teams. Students begin by gaining a better understanding of their own social, leadership, and communications styles. Self-awareness is key to the course. We investigate motivation, conflict management, negotiation skills, and the Agile principles of stewardship and servant leadership. Grounded in the use of tools, the course will provide students with templates to enhance team collaboration and communication. The course also addresses more contemporary issues in PM, including resolving ambiguity and complexity, the use of improvised working styles, sustainable PM, and issues around power and politics within the project.
• MET AD 644: Project Risk and Cost Management
  Prereq: MET PM100
  This course introduces students to macro and micro approaches to project cost estimation. Case studies of both pre-project and in- process estimating examine some of the more common perils of human irrationality associated with project estimation to help develop more sensible, achievable project outcomes. Students learn how to manage both project cost and schedule objectives throughout their projects using the Earned Value and Earned Schedule Measurement Systems. Students then study risk management through an examination of both individual and overall project risk and apply their learnings using advanced risk management software in an actual case study. Students also study project quality management, procurement/contract management, and project ethics and professional conduct using case study scenarios.
• MET AD 646: Portfolio and Program Management
  Prereq PM 100, PM200
  The course focuses on the relationship among portfolios, programs, and projects, and the important strategic objectives of each endeavor. The course is designed to assist students in developing a program management framework, policy, and organizational structure. Students will develop skills and techniques for chartering constituent projects, directing and managing program execution, and managing the program team and stakeholders. The global legal, economic, cultural, and political environments in which projects operate will be contrasted, and mechanisms for resolving conflicts will be addressed.
• MET AD 647: Project and Program Governance
  Graduate Prerequisite: MET AD642. - This is a comprehensive course on project and program monitoring, evaluation, and governance. Students will also understand enterprise wide-project interdependencies and determine the optimal pacing for a program to enable appropriate planning, scheduling, executing, monitoring, and controlling of the projects within a program in the future. It covers governance and evaluation methods that will be useful at various levels of large projects, including government and nonprofit organizations. This course will help project and program managers, analysts, consultants, educators, and managers in government, nonprofit, and private institutions to assess program results and identify ways to improve program performance. Other topics include: evaluation for small nonprofit organizations; assessing and improving planning, implementation and effectiveness; governance methodology and models; using evaluation tools and applications to assess factors linking projects under one program and provide the best allotment of resources between those projects; monitor complex, multi-project programs, and drill into current project details; enable collaboration and stakeholder alignment throughout a project life-cycle. Other topics include: creating a transparent and accountable organization with well-defined roles and one that is based on transparency, resource allocation and decision making and enterprise project management.
• MET AD 648: Ecommerce
  Undergraduate Prerequisites: AD 500 or equivalent, stamped approval. - The course provides a detailed examination of the history of e-commerce, along with important concepts related to the ways that businesses can successfully use Internet and Web technology. Students are introduced to the concepts and problems associated with electronic commerce. Topics include comparison of e-commerce procedures, payment mechanisms, applications in different industry sectors, security, the challenges of starting and maintaining an electronic business site, as well as a comparison with traditional business practices. The development of a WordPress-themed website is a minor feature of the course. 4cr.
• MET AD 649: Agile Project Management
  Prereq: MET PM100
  The course provides an understanding of how new Agile principles and practices are changing the landscape of project management. The course is designed to give project managers fresh new insight into how to successfully blend Agile and traditional project management principles and practices in the right proportions to fit any business and project situation. The course provides a deep understanding of Agile project management principles and practices in order to see them as complementary rather than competitive to traditional project management. Topics include: Agile fundamentals, principles, and practices; roots of Agile in TQM and Lean Manufacturing; adapting an Agile approach to fit a business environment; planning and managing an enterprise- level Agile transformation; scaling agile to an enterprise level using enterprise-level Agile frameworks and Agile Project Management tools. 4cr.
• MET AD 654: Marketing Analytics
  Prereq: METAD571
  Become familiar with the foundations of modern marketing analytics and develop your ability to select, apply, and interpret readily available data on customer purchase behavior, new customer acquisition, current customer retention, and marketing mix optimization. This course explores approaches and techniques to support the managerial decision-making process and skills in using state-of-the- art statistical and analytics tools. Students will have an opportunity to gain a basic understanding of how transaction and descriptive data are used to construct customer segmentation schemas, build and calibrate predictive models, and quantify the incremental impact of specific marketing actions. Python, R, SQL, and Power BI software are used in this course.
• MET AD 655: International Business, Economics, and Cultures
  This course considers macroeconomic factors of relevance to the firm: aggregate economic activity, cyclical movements, and fiscal and monetary policies. The course reviews the problems of decision-making relating to demand, production, costs, market structure, and price, and provides an analysis of the interplay between governments, economic systems, labor, and multinational corporations (MNCs). Topics include: the basis for the existence, organization, and growth of MNCs; a comparison of major economic and government systems; areas include the impact on the firm's business transactions and trade due to taxation, regulation, legal environments and labor influences. This course additionally investigates the relationship between the interaction of national culture and development. Topics range from developing nations' rain forest and species management to pollution generated by developed nations. Culture, policy, and development are also discussed in relation to the impact of the business interactions (agriculture, fishing, technology transfer, etc.) among developing and developed nations.
• MET AD 667: Innovation, Global Competitiveness, and National Economic Development
  Examines various approaches to developing high tech innovation based economies as a route to self sufficiency and growth. Factors studied include both structural reforms in the political, legal and economic areas, and government sponsored initiatives in higher education, basic research, private venture capital, grants to support new product development by promising ventures, and the creation of science and technology parks and incubators. Students independently research, write, and present studies of the strategies of various countries. This will be augmented by case studies, reading, and guest speakers on strategies being employed in such countries as Taiwan, Thailand, and Brazil.
• MET AD 673: Corporate and Global Responsibility
  The course provides an introduction to the main concepts of Global Responsibility and its impact on management. It addresses many issues surrounding what are commonly referred to as Corporate and Social Responsibility as well as the issues of related sustainability. The course covers topics such as: Marketing, Finance, ethics, Risk Assessment, Communication and Strategy. The course is designed to help understand why corporate social responsibility is important in the public and private sectors and enable students to examine how the organizational can be impacted by CSR.
• MET AD 678: Financial Regulation and Ethics
  Financial Regulation and Ethics is a course designed to thoroughly review the important topics of financial regulations, policies, and ethics. The course will explore an overview of the financial systems, their history, problems, and issues for the purpose of understanding the enactment of regulations as a method to protect the financial systems and investors. Also, regulators and their authority will be identified, both domestically and internationally.
  
  Ethics, an extremely important aspect of finance will be discussed and explored. Ethics is a difficult topic to define and can be impacted by social norms. During the ethics portion of the course, students will study where ethics have failed and caused major issues for the financial marketplace and individual companies.
• MET AD 680: Global Supply Chains
  This course covers the quantitative analysis tools to support operations management for a supply chain that is geographically dispersed and culturally diverse. The tools necessary to assure that the products/services are delivered/provided in the quality and timely manner include demand forecasting, inventory and capacity buffer optimization, delayed differentiation, statistical risk pooling, and stochastic inventory optimization. These tools are applied to decisions such as offshoring, multi-country outsourcing, push-pull, reverse supply chains, and risk mitigation. Particular attention is given to sustainability, information technology and digitalization, and creating resiliency.
• MET AD 685: Quantitative Methods for Finance
  Finance is a highly competitive and dynamic industry that demands quantitative oriented professionals. This course will equip students with the empirical techniques which are used in the analysis of financial markets with a strong focus on financial applications using actual data.
  
  The goal of this course is to provide students with a number of econometric techniques which are used in the analysis of financial markets based on asset pricing and corporate finance models. In particular, the emphasis will be on classical linear regression models, time series analysis, and limited dependent variable models applied to the following topics: predictability of asset returns; event study analysis; econometric tests of the CAPM and multifactor models; volatility modelling, etc.
• MET AD 688: Web Analytics for Business
  Prereq AD100, ADR100, AD571
  Explore web analytics, text mining, web mining, and practical application domains. The web analytics part of the course studies the metrics of websites, their content, user behavior, and reporting. The Google Analytics tool is used for the collection of website data and doing the analysis. The text mining module covers the analysis of text including content extraction, string matching, clustering, classification, and recommendation systems. The web mining module presents how web crawlers process and index the content of websites, how search works, and how results are ranked. Application areas mining the social web and game metrics will be extensively investigated. R, SQL, and Power BI software are used in this course.