Courses
The listing of a course description here does not guarantee a course’s being offered in a particular term. Please refer to the published schedule of classes on MyBU Student Portal for confirmation a class is actually being taught and for specific course meeting dates and times.
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MET AD 617: Business Continuity Management
The course presents, assesses, and discusses the contemporary theories, methods and practices related to business continuity (BC), business continuity management (BCM) and resiliency planning. The course incorporates the underpinnings of enterprise-wide risk management (ERM); however, it is designed to focus on broad-based threats, vulnerabilities, unexpected events, emergencies, and crises that may impacts organizations and their leaders and professionals. The course focuses on the design, development and applications of resilience, emergency planning, crisis management, BC, and disaster recovery used by organizations in the private sector. It presents a comprehensive, cutting-edge technologies pertaining BCM in complex organizations and challenging environments. Technological innovations are used to involve a complex array of high-level developments that result in transitions and transformations of businesses. Finally, the environmental considerations center on connections between business and the natural law. -
MET AD 618: Technology Risk Management
Prerequisite: MET AD 610 - Discover how leading organizations manage a wide array of technology-related threats and vulnerabilities, ranging from routine outages and operational errors to infrastructure breakdowns and systems failures - right up to significant data breaches, denial of service and ransomware attacks. You will review principles of technology resilience and its role within the organizational enterprise risk management structure. From there, the greater technology risk landscape is evaluated, the importance of governance and compliance are reinforced, and the infrastructure and processes necessary for organizations to effectively manage technology-related incidents are examined. The course also includes an examination of how enterprises transition from incident management to technology recovery, and how leading companies design and implement cybersecurity and privacy programs. -
MET AD 619: Applied Neuromarketing Research and Ethics
Neuromarketing is transforming the global marketing industry as a relatively new discipline, quickly transforming how marketers influence consumers and their buying decisions. The rapid increase in the uptake of neuromarketing across multiple business domains and applications across industries is making it imperative that global marketers take heed and start applying them to their marketing strategies as well. This course leverages three core disciplines: marketing, market research, and brain science. In this course, students will learn how neuromarketing is gaining moment in the industry because it leverages how the consumer's brain reacts and responds to specific marketing incentives and stimuli. It ensures that the marketing efforts and their effectiveness are well- measured and accurate through applied neuromarketing analytics in a lab environment. This course also leverages neuromarketing research during lab sessions, using various cutting-edge and innovative techniques through biometric and brain signals to examine consumer behavior and develop relevant marketing strategies. -
MET AD 630: Financial and Managerial Accounting
Introduction to the concepts, methods, and problems of financial and managerial accounting. Includes data accumulation, accounting principles, financial statement analysis, measurement and disclosure issues, cost analysis, budgeting and control, production costs, and standard costs. -
MET AD 632: Financial Concepts
Introduction to the concepts, methods and problems of accounting and financial analysis. Includes accounting principles, measurement and disclosure issues, financial statement analysis, time value of money, cash flow projection and analysis, capital budgeting and project evaluation, bond and equity valuation, cost of capital and capital structure. 4 cr. Effective Fall 2021, this course fulfills a single unit in each of the following BU Hub areas: Quantitative Reasoning II, Critical Thinking. -
MET AD 642: Project Management
The course explores modern project management by providing an enterprise- level, experiential view of the discipline focused on connecting projects to the organization's mission, vision, and values. The theme of the course is applying key project management tools and techniques, through case-based group work, which will help students identify, analyze, and develop practical proposals to real-world issues. Groups select, plan, report, and then present on their project's scope, schedule, cost, risk, quality, and communications elements using tools such as the WBS, network diagram, PERT estimate, Gantt chart (including the use of MS Project), risk register, and heat map. Students also gain familiarity with important new concepts in project management: Agile frameworks, actionable sustainability thinking, and Benefits Realization Management, all of which will be important for their success not only in other graduate courses, but as they lead projects for their organizations so as to provide lasting, triple-bottom-line value. The course is aligned with the latest PMBOK' Guide from the Project Management Institute. -
MET AD 643: Project Communications and Leadership
This course examines the increasing importance of leadership and communications in projects. Since project outcomes and the delivery of value are accomplished through teams of people, the course aims to improve the capability of a project manager to become a project leader and to excel at motivating and inspiring their teams. Students begin by gaining a better understanding of their own social, leadership, and communications styles. Self-awareness is key to the course. We investigate motivation, conflict management, negotiation skills, and the Agile principles of stewardship and servant leadership. Grounded in the use of tools, the course will provide students with templates to enhance team collaboration and communication. The course also addresses more contemporary issues in PM, including resolving ambiguity and complexity, the use of improvised working styles, sustainable PM, and issues around power and politics within the project. -
MET AD 644: Project Risk and Cost Management
Prerequisite: PM 100. In this course, you will be introduced to macro and micro approaches to project cost estimation. Case studies of both pre-project and in-process estimating examine some of the more common perils of human irrationality associated with project estimation to help develop more sensible, achievable project outcomes. You will learn how to manage both project cost and schedule objectives using the Earned Value and Earned Schedule Measurement Systems. You will also study risk management through an examination of both individual and overall project risk and apply your learnings using advanced risk management software in an actual case study. Project quality management, procurement/contract management, and project ethics and professional conduct will be explored using case study scenarios. -
MET AD 645: International and Advanced Project Management
This capstone course provides an opportunity to integrate skills and knowledge, review state-of-the-art issues, and produce deliverables required for successful project management. Students learn advanced simulation tools and techniques that can reinforce project planning and control skills, and enrich leadership skills as they pertain to change-control and decision-making. A key focus of this course is on the development and delivery of project quality management and applying a quality framework to ensure customer satisfaction. Within this topic students learn: quality planning, quality assurance, and quality control. Students also master state-of-the art topics such as: Outsourcing and virtual project management'including global project management practices to overcome national boundaries, geographic distances, and cultural diversity'project portfolio management, and aligning projects to business strategy for optimized enterprise success and PMBOK practices applied in the organization. -
MET AD 646: Portfolio and Program Management
Prerequisite: PM 100 and PM200. The course focuses on the relationship among portfolios, programs, and projects, and the important strategic objectives of each endeavor. The course is designed to assist students in developing a program management framework, policy, and organizational structure. Students will develop skills and techniques for chartering constituent projects, directing and managing program execution, and managing the program team and stakeholders. The global legal, economic, cultural, and political environments in which projects operate will be contrasted, and mechanisms for resolving conflicts will be addressed. -
MET AD 647: Project Governance and Contract Management
Prerequisite: MET AD 642. - Ideal for project and program managers, analysts, consultants, educators, and managers in government, nonprofit, and private institutions, this course offers a comprehensive survey of the methods of use in monitoring, evaluating, and overseeing projects and programs. You’ll learn to identify and understand enterprise-wide project interdependencies and gain experience with the tools that determine what pace best complements appropriate planning, scheduling, executing, monitoring, and controlling of the projects within a program in the future. You’ll develop the ability to assess program results and identify ways to improve program performance, as well as learn to assess factors linking projects under one program and provide guidance on the best allotment of resources between them. Ultimately, students will leave this course with the understanding necessary to shape accountable and responsible organizations with well-defined roles and that are based on transparency, resource allocation and decision-making, and enterprise project management. -
MET AD 648: Ecommerce
Examine the history of e-commerce, along with key concepts related to how businesses can successfully utilize Internet and Web technologies. You will be introduced to the concepts and challenges of electronic commerce. Topics include a comparison of e-commerce procedures, payment mechanisms, applications across various industry sectors, security concerns, and the challenges of starting and maintaining an online business. Additionally, e-commerce practices will be compared with traditional business models. The development of a WordPress-themed website is a minor feature of the course. -
MET AD 649: Agile Project Management
Prerequisite: MET PM 100. In this course, you will gain an understanding of how new Agile principles and practices are changing the landscape of project management and be provided a fresh insight into how to successfully blend Agile and traditional project management principles and practices in the right proportions to fit any business and project situation. You’ll also gain a deep understanding of Agile project management principles and practices in order to see them as complementary rather than competitive to traditional project management. Topics include: Agile fundamentals, principles, and practices; roots of Agile in TQM and Lean Manufacturing; adapting an Agile approach to fit a business environment; planning and managing an enterprise-level Agile transformation; and scaling Agile to an enterprise level using Agile frameworks and Agile project management tools. -
MET AD 654: Marketing Analytics
Prereq: METAD571
Become familiar with the foundations of modern marketing analytics and develop your ability to select, apply, and interpret readily available data on customer purchase behavior, new customer acquisition, current customer retention, and marketing mix optimization. This course explores approaches and techniques to support the managerial decision-making process and skills in using state-of-the- art statistical and analytics tools. Students will have an opportunity to gain a basic understanding of how transaction and descriptive data are used to construct customer segmentation schemas, build and calibrate predictive models, and quantify the incremental impact of specific marketing actions. Python, R, SQL, and Power BI software are used in this course. -
MET AD 655: International Business, Economics, and Cultures
This course considers macroeconomic factors of relevance to the firm: aggregate economic activity, cyclical movements, and fiscal and monetary policies. The course reviews the problems of decision-making relating to demand, production, costs, market structure, and price, and provides an analysis of the interplay between governments, economic systems, labor, and multinational corporations (MNCs). Topics include: the basis for the existence, organization, and growth of MNCs; a comparison of major economic and government systems; areas include the impact on the firm's business transactions and trade due to taxation, regulation, legal environments and labor influences. This course additionally investigates the relationship between the interaction of national culture and development. Topics range from developing nations' rain forest and species management to pollution generated by developed nations. Culture, policy, and development are also discussed in relation to the impact of the business interactions (agriculture, fishing, technology transfer, etc.) among developing and developed nations. -
MET AD 660: Databases, Security, and Web Design
Undergraduate Prerequisites: (METAD648) - This course presents a complete immersion into Web Technology, Internet, World Wide Web architecture, search engines, and Web page creation using the standard HTML language. Other topics include Dynamic HTML; scripting using JavaScript, VBScript and XML; server-side components such as CGI, ASP, and PERL. Develops knowledge and skills for both electronic commerce payment mechanisms and data transactions security of information and information systems within organizations. Payment options for electronic commerce such as e-cash, SET, credit cards, systems design and methods of dealing with risks are covered. Other topics include: designing, implementing, managing, and auditing security at all levels; techniques for assessing risk associated with accidental and international breaches of security; ethical uses of information and privacy consideration; encryption; and digital certificates. (Not for computer science students). -
MET AD 661: Marketing, Database, and Enterprise/Customer Relation Management
The course focuses on solutions to manage and coordinate information and activities across an enterprise. The course reviews a framework to manage an effective program including the design, development, implementation and maintenance of a corporate ERM/CRM process. The course additionally provides lab work in the design and implementation of ERM/CRM database information systems. The lectures and assigned readings cover the ERM/CRM architectures; technologies and best practices and a team project will allow all participants to use a set of frameworks and tools to demonstrate their strategic, operational and technical understanding of ERM/CRM initiatives. -
MET AD 667: Innovation, Global Competitiveness, and National Economic Development
Examines various approaches to developing high tech innovation based economies as a route to self sufficiency and growth. Factors studied include both structural reforms in the political, legal and economic areas, and government sponsored initiatives in higher education, basic research, private venture capital, grants to support new product development by promising ventures, and the creation of science and technology parks and incubators. Students independently research, write, and present studies of the strategies of various countries. This will be augmented by case studies, reading, and guest speakers on strategies being employed in such countries as Taiwan, Thailand, and Brazil. -
MET AD 675: Technology and Innovation in Construction Projects
Co-Requisite: PMB-100 Lab. - This foundational course provides a comprehensive look at the Construction 4.0 paradigm, the design, development, construction, management, and operation of built environment assets. It emphasizes the synergy between the digital aspects, like Building Information Models (BIM) and Common Data Environment (CDE), with infrastructure and the physical aspects of assets, leveraging cyber-physical systems, IoT, AI, data, and services. The curriculum is built around two main pillars: adopting advanced technologies and integrating project and process enablers and lean principles. This approach ensures efficient asset lifecycle management and prepares students for the technological and procedural advancements in the construction industry. This course will align with the goals of PMI's Construction Professional in Built Environment Projects (PMI-CP) credential. -
MET AD 678: Financial Regulation and Ethics
Financial Regulation and Ethics is a course designed to thoroughly review the important topics of financial regulations, policies, and ethics. The course will explore an overview of the financial systems, their history, problems, and issues for the purpose of understanding the enactment of regulations as a method to protect the financial systems and investors. Also, regulators and their authority will be identified, both domestically and internationally.
Ethics, an extremely important aspect of finance will be discussed and explored. Ethics is a difficult topic to define and can be impacted by social norms. During the ethics portion of the course, students will study where ethics have failed and caused major issues for the financial marketplace and individual companies.