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A Brand Strategist helps shape the reputation and identity of a company or organization over time, often through the smart use of social media, advertising, and public relations.

Chelsey Leader Brooks (’10)
Brand Strategist, Twitter

“As a brand strangest on the Twitter Next team, I dream up innovative ways for brands to connect with what’s happening on Twitter. Our goal is to help brands leverage our platform in new and worth talking about ways, making every day at work different, exciting and incredibly fun.”


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