Dennis Reilly

Dennis is a brand, marketing, and advertising strategist helping companies connect their brand purpose and product value propositions to a choreographed, end-to-end customer experience.

Dennis was at Digitas for 17 years where he was a Senior Vice President. There he worked with brands such as American Express, Bank of America, Microsoft, L.L. Bean and Ally Bank, where he led a three-agency consortium to rebrand GMAC Financial to Ally. He also led the B2B practice at Digitas where he helped clients integrate brand, product, content, and lead generation strategies to the on-the-ground sales experience. 

His client-side roles include Head of Product Marketing for Consumer Health Services at Aetna where he led marketing teams to launch several innovative services that help members proactively manage their health, including those in partnership with third parties such as Apple.

As an independent consultant Dennis now works with smaller challenger brands to launch innovative products and services that sit at the intersection of data and customer engagement.