Become a Questrom ”client.”
Do you have a business challenge or back-burner project that could benefit from some great thought power? Become a Questrom ”client.” Propose your project, and a team member will be in touch to iron out the details and connect you to an appropriate faculty member.
Real Projects, Real Stakes,
Real Impact
In a course with a real client component, you’ll dive into hands-on experience, applying classroom knowledge to real-world scenarios. It’s the ultimate bridge between theory and practice, preparing you for success beyond the classroom.
Recent Projects
- A go-to-market strategy for the US launch of an international mental health and wellness AI tool created by a world-renowned psychologist.
- Brand repositioning and digital marketing campaign for an award-winning U.K. Detective /Mystery game entering the US market.
- New product ideation and digital marketing campaign for an iconic American national candy brand.
- Brand positioning and growth strategy for a sustainable apparel brand expanding in new markets.
- Market analysis and brand strategy for a reusable container technology focused on circle economy.
- A business simulation and case competition where student teams run a coffee company during its first year of operation.