Gordon Burtch - Boston University Questrom

I am a Professor of Information Systems, and Fellow of the Digital Business Institute at Boston University’s Questrom School of Business. My research, which focuses on the economic evaluation of information systems, employs empirical analyses rooted in econometrics and field experimentation to identify and quantify the drivers of individual participation in online social contexts. My work has been published in various leading journals, including Management Science, Information Systems Research, MIS Quarterly, Manufacturing & Service Operations Management, Organization Science, Production and Operations Management, the Journal of Law, Economics & Organization, and the Journal of Consumer Psychology.

I am a recipient of both the AIS Early Career Award (2017) and the INFORMS ISS Sandra A. Slaughter Early Career Award (2017). I am a recipient of the INFORMS ISR and ISS best paper award (2014). My research has been supported by more than $2 million in grants from various corporate, non-profit and government organizations, including the NSF, Ewing Marion Kauffman Foundation, the 3M Foundation, Adobe, Facebook Research and the European Commission. My work and opinions have been cited by numerous outlets in the popular press, including The New York Times, the Wall Street Journal, NPR, Time Magazine, Forbes, Vice, Wired, the LA Times, Pacific Standard and PC Magazine. I am a recipient of both the Best Reviewer and Best Associate Editor Awards from Information Systems Research. I presently serve as an Associate Editor for two INFORMS journals: Management Science and ISR. I have previously served as track chair and associate editor for the International Conference on Information Systems (ICIS), twice as co-chair of the symposium on Statistical Challenges in eCommerce Research (SCECR), and twice as co-chair of the Workshop on Information Systems and Economics (WISE).

Prior to entering academia, I was employed as an information systems auditor, a hardware design engineer, and most recently as a technology consultant with Accenture Canada in Toronto. I teach graduate courses on data analytics and IT management. I hold a Bachelor of Engineering and a Master of Business Administration from McMaster University, as well as a PhD in Business Administration from Temple University’s Fox School of Business.

Education

PhD, Temple University, 2013

MBA, McMaster University, 2007

B. Eng., McMaster University, 2005

Selected Research Presentations

Burtch, D. Generative AI Degrades Online Communities, BU Platforms Seminar Series, 2023

Burtch, D. Recommending What to Search: How a Query Recommender System Affects Mobile Shopping, Harvard University, 2023

Burtch, D. The effects of online social identity signals on retailer demand, Tulane University, 2023

Burtch, D. The effects of online social identity signals on retailer demand, Virginia Tech, 2023

Burtch, D. The Effects of Online Social Identity Signals on Retailer Demand, MIT, 2022

Burtch, D. The Effects of Online Social Identity Signals on Retailer Demand, George Mason University, 2022

Burtch, D. Recharging Retail: Estimating Consumer Demand Spillovers from Electric Vehicle Charging Stations, Nanyang Technological University, 2022

Burtch, D. An Empirical Investigation of Warehouse Automation and Worker Injury, Tilburg University, 2022

Burtch, D. An Empirical Investigation of Warehouse Automation and Worker Injury, Telecom Paris, 2022

Burtch, D. Personal Social Networks, Technology Skills, and Worker Performance Under Telework, Copenhagen Business School, 2022

Burtch, D. Comments on Social Media Ads, Meta, 2022

Burtch, D. Personal Social Networks, Technology Skills, and Worker Performance Under Telework, University of Rochester, 2022

Burtch, D. Personal Social Networks, Technology Skills, and Worker Performance Under Telework, UT Austin, 2022

Burtch, D. Managing Congestion in a Matching Market via Demand Information Disclosure, University of Illinois-Chicago, 2021

Burtch, D. Managing Congestion in a Matching Market via Demand Information Disclosure, Georgia State University, 2021

Burtch, D. Personal Social Networks, Technology Skills, and Worker Performance Under Telework: Evidence from Portugal, Erasmus University, 2021

Burtch, D. With a Little Help From My Friends: Career Benefits from Online Community Engagement, University of Hawaii, 2021

Burtch, D. Healthcare Across Boundaries: Urban-Rural Differences in the Financial and Healthcare Consequences of Telehealth Adoption, University of Minnesota, 2021

Burtch, D. Peer Awards Increase Content Generation and Reduce Content Novelty, Facebook Research, Queen’s University, 2021

Burtch, D. Designing Demand Information Disclosure in the Presence of Capacity Constraints: A Large-Scale Randomized Field Experiment on a Matching Platform, New York University, 2021

Publications

Babar, Y., Burtch, G. (In Press). “Recharging Retail: Estimating Consumer Demand Spillovers from Electric Vehicle Charging Stations”, Manufacturing and Service Operations Management

Hassna, G., Burtch, G., Lee, C., Zhao, J. (In Press). “Understanding the Role of Lead Donor Types in Civic Crowdfunding”, Journal of the Association of Information Systems

Forderer, J., Burtch, D. (In Press). “Estimating Career Benefits from Online Community Leadership: Evidence from Stack Exchange Moderators”, Management Science

Zhou, M., Li, X., Burtch, D. (In Press). “Healthcare Across Boundaries: Urban-Rural Differences in the Financial and Healthcare Consequences of Telehealth Adoption”, Information Systems Research

Malhotra, A., Burtch, D., Wareham, J. (In Press). “Knowledge Sharing between Project Creators and Backers in Rewards-Based Crowdfunding”, Journal of Knowledge Management

Hill, S., Burtch, G., Barto, M. (In Press). “Television and Digital Advertising: Second Screen Response and Coordination with Sponsored Search”, SSRN Electronic Journal

Burtch, G., Ramaprasad, J. (In Press). “Assessing and Quantifying Local Network Effects in an Online Dating Market”, SSRN Electronic Journal

Burtch, G., Hong, Y., Liu, D. (In Press). “On the Role of Provision Points in Online Crowdfunding”, SSRN Electronic Journal

Huang, N., Burtch, G., Hong, Y., Pavlou, P. (In Press). “Unemployment and Worker Participation in the Gig Economy: Evidence from an Online Labor Platform”, SSRN Electronic Journal

Hong, Y., Peng, J., Burtch, G., Huang, N. (In Press). “Do You Have Time for a Quick Chat? Direct Messaging System Usage and Hiring Outcomes in Online Labor Markets”, SSRN Electronic Journal

Huang, N., Hong, Y., Burtch, G. (In Press). “Digital Social Visibility, Anonymity and User Content Generation: Evidence from Natural Experiments”, SSRN Electronic Journal

Burtch, G., Ghose, A., Wattal, S. (In Press). “An Empirical Examination of the Antecedents and Consequences of Investment Patterns in Crowd-Funded Markets”, SSRN Electronic Journal

Huang, N., Hong, Y., Burtch, G. (In Press). “The Nature and Effects of Distance Bias in Consumer Evaluation”, SSRN Electronic Journal

Burtch, G., Chan, J. (In Press). “Does Medical Crowdfunding Reduce Bankruptcy Rates in the United States? An Empirical Analysis”, SSRN Electronic Journal

Burtch, G., Ghose, A., Wattal, S. (In Press). “Cultural Differences and Geography as Determinants of Online Pro-Social Lending”, SSRN Electronic Journal

Hong, Y., Burtch, G., Shan, W. (In Press). “Small and Nimble: A Resource-Based Analysis of Organization Capabilities Integral to the Success of Small Online Vendors”, SSRN Electronic Journal

Burtch, G., Pavlou, P. (In Press). “Simple Design Mechanisms to Mitigate the Winner’s Curse: Simultaneous Online Auctions with Rotating Bids”, SSRN Electronic Journal

Babar, Y., Burtch, G. (In Press). “Examining the Impact of Ridehailing Services on Public Transit Use”, SSRN Electronic Journal

Sabzehzar, A., Burtch, G., Hong, Y., Raghu, T. (In Press). “The Role of Religion in Online Pro-social Lending: An Interactional View”, SSRN Electronic Journal

Tong, S., Zhang, Y., Burtch, G., Lin, Z. (In Press). “Buyer-Seller Social Interaction and Sales Activity in Online P2P Markets for Used Goods”, SSRN Electronic Journal

Burtch, G., Lee, D., Chen, Z. (2024). “The consequences of generative AI for online knowledge communities.”, Sci Rep, 14 (1), 10413-

Babar, Y., Adeli, A., Burtch, G. (2023). “The Effects of Online Social Identity Signals on Retailer Demand”, Management Science, 69 (12), 7335-7346

Burtch, D., Zhou, M., Li, X. (2023). “There’s a Problem With the Telehealth Revolution”, Slate

Gorbatai, A., Younkin, P., Burtch, G. (2023). “Collateral Damage: The Relationship Between High-Salience Events and Variation in Racial Discrimination”, Organization Science, 34 (6), 2250-2271

Zamoff, M., Greenwood, B., Burtch, D. (2023). “Research Briefs in Economic Policy: Who Watches the Watchmen? Evidence of the Effect of Body-Worn Cameras on New York City Policing”, CATO Institute

Sabzehzar, A., Burtch, G., Hong, Y., Raghu, T. (2023). “Putting Religious Bias in Context: How Offline and Online Contexts Shape Religious Bias in Online Prosocial Lending”, MIS Quarterly, 47 (1), 33-62

Burtch, G., Greenwood, B., Ravindran, K. (2023). “Lucy and the Chocolate Factory: Warehouse Robotics and Worker Safety”, SSRN Electronic Journal

Deodhar, S., Babar, Y., Burtch, G. (2022). “The Influence of Status on Evaluations: Evidence from Online Coding Contests”, MIS Quarterly, 46 (4), 2085-2110

Huang, N., Burtch, G., He, Y., Hong, Y. (2022). “Managing Congestion in a Matching Market via Demand Information Disclosure”, Information Systems Research, 33 (4), 1196-1220

Deodhar, S., Babar, Y., Burtch, D. (2022). “The Influence of Status on Evaluations: Evidence from Online Coding Contests”, MIS Quarterly, 46 (4), 2085-2110

Yang, M., McFowland, E., Burtch, G., Adomavicius, G. (2022). “Achieving Reliable Causal Inference with Data-Mined Variables: A Random Forest Approach to the Measurement Error Problem”, INFORMS Journal on Data Science, 1 (2), 138-155

Dhanorkar, S., Burtch, G. (2022). “The Heterogeneous Effects of P2P Ride-Hailing on Traffic: Evidence from Uber’s Entry in California”, Transportation Science, 56 (3), 750-774

Burtch, G., He, Q., Hong, Y., Lee, D. (2022). “How Do Peer Awards Motivate Creative Content? Experimental Evidence from Reddit”, Management Science, 68 (5), 3488-3506

Hsieh, J., Hong, Y., Burtch, G., Zhu, H. (2022). “A Little Too Personal: Effects of Standardization versus Personalization on Job Acquisition, Work Completion, and Revenue for Online Freelancers”, CHI Conference on Human Factors in Computing Systems

Zamoff, M., Greenwood, B., Burtch, G. (2021). “Who Watches the Watchmen: Evidence of the Effect of Body-Worn Cameras on New York City Policing”, The Journal of Law, Economics, and Organization, 38 (1), 161-195

Hong, Y., Peng, J., Burtch, G., Huang, N. (2021). “Just DM Me (Politely): Direct Messaging, Politeness, and Hiring Outcomes in Online Labor Markets”, Information Systems Research, 32 (3), 786-800

Schanke, S., Burtch, G., Ray, G. (2021). “Estimating the Impact of “Humanizing” Customer Service Chatbots”, Information Systems Research, 32 (3), 736-751

Burtch, G., Hong, Y., Kumar, S. (2021). “When Does Dispute Resolution Substitute for a Reputation System? Empirical Evidence from a Service Procurement Platform”, Production and Operations Management, 30 (6), 1565-1582

Huang, N., Zhang, J., Burtch, G., Li, X., Chen, P. (2021). “Combating Procrastination on Massive Online Open Courses via Optimal Calls to Action”, Information Systems Research, 32 (2), 301-317

Burtch, G., Gupta, D., Martin, P. (2021). “Referral Timing and Fundraising Success in Crowdfunding”, Manufacturing & Service Operations Management, 23 (3), 676-694

Burtch, G., Greenwood, B., McCullough, J. (2021). “Ride-Hailing Services and Alcohol Consumption: Longitudinal Analysis.”, J Med Internet Res, 23 (1), e15402-e15402

Burtch, D., Cho, D., Liang, Y., Smith, M. (2021). “Will Movie Theaters Survive When Audiences Can Stream New Releases?”, Harvard Business Review Online

Babar, Y., Burtch, G. (2020). “Examining the Heterogeneous Impact of Ride-Hailing Services on Public Transit Use”, Information Systems Research, 31 (3), 820-834

Huang, N., Burtch, G., Hong, Y., Pavlou, P. (2020). “Unemployment and Worker Participation in the Gig Economy: Evidence from an Online Labor Market”, Information Systems Research, 31 (2), 431-448

Deodhar, S., Babar, Y., Burtch, G. (2019). “Falling from Digital Grace: Participation in Online Software Contests Following Loss of Status”, Academy of Management Proceedings, 2019 (1), 13956-13956

Gorbatai, A., Younkin, P., Burtch, G. (2019). “The More Things Change the More They Stay the SameVariability in Discrimination after Salient Events”, Academy of Management Proceedings, 2019 (1), 11788-11788

Burtch, G., Chan, J. (2019). “Investigating the Relationship Between Medical Crowdfunding and Personal Bankruptcy in the United States: Evidence of a Digital Divide”, MIS Quarterly, 43 (1), 237-262

Huang, N., Burtch, G., Gu, B., Hong, Y., Liang, C., Wang, K., Fu, D., Yang, B. (2019). “Motivating User-Generated Content with Performance Feedback: Evidence From Randomized Field Experiments”, Management Science, 65 (1), 327-345

Deodhar, S., Babar, Y., Burtch, G. (2019). “Falling from Digital Grace: Participation in Online Software Contests Following Loss of Status”, Proceedings of the Annual Hawaii International Conference on System Sciences

Burtch, G., Carnahan, S., Greenwood, B. (2018). “Can You Gig It? An Empirical Examination of the Gig Economy and Entrepreneurial Activity”, Management Science, 64 (12), 5497-5520

Hong, Y., Hu, Y., Burtch, G. (2018). “EMBEDDEDNESS, PROSOCIALITY, AND SOCIAL INFLUENCE: EVIDENCE FROM ONLINE CROWDFUNDING”, MIS QUARTERLY, 42 (4), 1211-+

Huang, N., Zhang, J., Burtch, G., Li, X., Chen, P. (2018). “Combating Procrastination on MOOCs via Optimal Calls-to-Action: Evidence from a Field Experiment”, Academy of Management Proceedings, 2018 (1), 14171-14171

Gorbatai, A., Younkin, P., Burtch, G. (2018). “Racist on Tuesdays: The Relationship between High-Salience Events and Variation in Discrimination”, Academy of Management Proceedings, 2018 (1), 10596-10596

Burtch, G., Hong, Y., Bapna, R., Griskevicius, V. (2018). “Stimulating Online Reviews by Combining Financial Incentives and Social Norms”, Management Science, 64 (5), 2065-2082

Yang, M., Adomavicius, G., Burtch, G., Ren, Y. (2018). “Mind the Gap: Accounting for Measurement Error and Misclassification in Variables Generated via Data Mining”, Information Systems Research, 29 (1), 4-24

Burtch, G., Hong, Y., Liu, D. (2018). “The Role of Provision Points in Online Crowdfunding”, Journal of Management Information Systems, 35 (1), 117-144

Hong, Y., Hu, Y., Burtch, D. (2018). “Embeddedness, Pro-Sociality and Fundraising Response: Evidence from Crowdfunding Platforms”, MIS Quarterly, 42 (4), 1211-1224

Greenwood, B., Burtch, G., Carnahan, S. (2017). “Unknowns of the gig-economy”, Communications of the ACM, 60 (7), 27-29

Sen, S., Burtch, G., Gupta, A., Rill, R. (2017). “Incentive design for ad-sponsored content: Results from a randomized trial”, 2017 IEEE Conference on Computer Communications Workshops (INFOCOM WKSHPS)

Huang, N., Hong, Y., Burtch, G. (2017). “Social Network Integration and User Content Generation: Evidence from Natural Experiments”, MIS Quarterly, 41 (4), 1035-1058

Huang, N., Gu, B., Burtch, G., Hong, Y., Chen, L., Wang, K., Fu, D., Yang, B., Lan, W. (2017). “Designing Effective Performance Feedback Notification Systems to Stimulate Content Contribution: Evidence from a Crowdsourcing Recipe Platform”, Proceedings of the Annual Hawaii International Conference on System Sciences

Hong, Y., Huang, N., Burtch, G., Li, C. (2016). “Culture, Conformity, and Emotional Suppression in Online Reviews”, Journal of the Association for Information Systems, 17 (11), 737-758

Huang, N., Burtch, G., Hong, Y., Polman, E. (2016). “Effects of multiple psychological distances on construal and consumer evaluation: A field study of online reviews”, Journal of Consumer Psychology, 26 (4), 474-482

Burtch, G., Ghose, A., Wattal, S. (2016). “Secret Admirers: An Empirical Examination of Information Hiding and Contribution Dynamics in Online Crowdfunding”, Information Systems Research, 27 (3), 478-496

Burtch, G., Carnahan, S., Greenwood, B. (2016). “Can You Gig It? An Empirical Examination of the Gig-Economy and Entrepreneurship”, Academy of Management Proceedings, 2016 (1), 14466-14466

Deodhar, S., Burtch, G., Subramani, M. (2016). “Status and User Participation in Competitive Crowdsourcing”, Academy of Management Proceedings, 2016 (1), 10355-10355

Burtch, G., Ghose, A., Wattal, S. (2015). “The Hidden Cost of Accommodating Crowdfunder Privacy Preferences: A Randomized Field Experiment”, Management Science, 61 (5), 949-962

Burtch, G., Kashkooli, K., Kotha, S., Swart, R., Younkin, P. (2014). “Crowdfunding State of the Union and the Related Research Horizon”, Academy of Management Proceedings, 2014 (1), 16413-16413

Burtch, G., Ghose, A., Wattal, S. (2014). “Cultural Differences and Geography as Determinants of Online Prosocial Lending”, MIS Quarterly, 38 (3), 773-794

Burtch, G., Ghose, A., Wattal, S. (2013). “An Empirical Examination of the Antecedents and Consequences of Contribution Patterns in Crowd-Funded Markets”, Information Systems Research, 24 (3), 499-519