Andrei Hagiu
Associate Professor, Information Systems
Andrei is a leading expert on platform strategy and business models. Prior to Questrom, he has taught platform strategy courses at Harvard Business School and the MIT Sloan School of Management. He uses the insights drawn from his research to advise and angel invest in start-ups building platform businesses, as well as to consult for large companies seeking to turn their products into platforms (e.g. ADP, Equifax, Intuit).
Publications
Hagiu, A., Wright, J. (In Press). “Optimal discoverability on platforms”, Management Science
Hagiu, A., Wright, J. (2024). “Will That Marketplace Succeed?”, Harvard Business Review, 102 (4), 94-103
Hagiu, A., Wright, J. (2024). “Marketplace leakage”, Management Science, 70 (3), 1529-1553
Hagiu, A., Farronato, C., Fradkin, A., Lomax, D. (2024). “Understanding the Tradeoffs of the Amazon Antitrust Case”, Harvard Business Review
Cook, S., Hagiu, A., Wright, J. (2024). “Turn Generative AI from an Existential Threat into a Competitive Advantage”, Harvard Business Review, 102 (1), 118-125
Hagiu, A., Wright, J. (2023). “Data-enabled learning, network effects and competitive advantage”, RAND Journal of Economics, 54 (4), 638-667
Ladd, T., Aversa, P., Buganza, T., Gawer, A., Gu, G., Hagiu, A., Trabucchi, D., Van Alstyne, M., Zhu, F. (2023). “Multi-Sided Platforms: Demise or Renaissance?”, Academy of Management Proceedings, 2023 (1)
Ryu, A., Cowgill, B., Zhu, F., Kim, H., Kang, X., Hagiu, A., Wright, J., Prat, A., Valletti, T., Ryu, A. (2023). “Digitization and Platforms: Bridging Market and Nonmarket Strategy”, Academy of Management Proceedings, 2023 (1)
Hagiu, A., Wright, J. (2023). “To Get Better Customer Data, Build Feedback Loops into Your Products”, Harvard Business Review
Hagiu, A., Dellarocas, C. (2022). “How Higher Ed Can Contend with Learning Platforms”, Harvard Business Review
Hagiu, A., Teh, T., Wright, J. (2022). “Should platforms be allowed to sell on their own marketplaces?”, RAND Journal of Economics, 53 (2), 297-327
Hagiu, A., Wright, J. (2021). “Don’t Let Platforms Commoditize Your Business”, Harvard Business Review, 99 (3), 108-114
Hagiu, A., Jullien, B., Wright, J. (2020). “Creating Platforms by Hosting Rivals”, Management Science, 66 (7), 3234-3248
Hagiu, A., Wright, J. (2020). “Platforms and the exploration of new products”, Management Science, 66 (4), 1509-1782
Hagiu, A., Wright, J. (2020). “When Data Creates Competitive Advantage”, Harvard Business Review, 98 (1), 94-101
Hagiu, A., Wright, J. (2019). “The Optimality of Ad Valorem Contracts”, Management Science, 65 (11), 4951-5448
Hagiu, A., Wright, J. (2019). “What California’s New Gig Work Law Gets Wrong About Gig Work?”, Harvard Business Review
Hagiu, A., Wright, J., Breinlinger, J. (2019). “The Problems with 5-Star Rating Systems, and How to Fix Them”, Harvard Business Review
Hagiu, A., Wright, J. (2019). “Controlling vs. Enabling”, Management Science, 65 (2), 459-954
Hagiu, A., Wright, J. (2019). “The status of workers and platforms in the sharing economy”, Journal of Economics & Management Strategy, 28 (1), 97-108
Hagiu, A. (2018). “The Best Way for Netflix to Keep Growing”, Harvard Business Review
Hagiu, A., Altman, E. (2017). “Finding the Platform in Your Product: Four Strategies That Can Reveal Hidden Value”, Harvard Business Review, 95 (4), 94-100
Hagiu, A., Rothman, S. (2016). “Network Effects Aren’t Enough”, Harvard Business Review, 94 (4), 64-71
Hagiu, A., Wright, J. (2015). “Multi-sided platforms”, International Journal of Industrial Organization, 43 162-174
Hagiu, A., Wright, J. (2015). “Marketplace or Reseller?”, Management Science, 61 (1), 184-203
Hagiu, A., Jullien, B. (2014). “Search diversion and platform competition”, International Journal of Industrial Organization, 33 48-60
HAGIU, A. (2008). “”, Platforms, Pricing, Commitment and Variety in Two-sided Markets
HAGIU, A. (2006). “Multi-sided platforms : From microfoundations to design and expansion strategies”, http://www.people.hbs.edu/ahagiu/TSP_microfoundations_and_strategies_01062007.pdf
HAGIU, A. (2006). “New Research Explores Multi-Sided Markets”, http://hbswk.hbs.edu/item/5237.html
HAGIU, A. (2006). “How Software Platforms Revolutionize Business”, http://hbswk.hbs.edu/item/5482.html
HAGIU, A. (2005). “Two-Sided Platforms : Pricing and Efficiency”, www.princeton.edu/?ahagiu