[MySouthEnd.com] South Ender, Meet Boston President & CEO Receives Icon Award From Boston University
Martha J. Sheridan, President & CEO of Meet Boston, shares with South Enders how sports and entertainment can serve as powerful engines for regional tourism. As a longtime leader in destination marketing, Sheridan has played a transformative role in shaping Boston’s visitor economy—securing landmark events and advocating for an inclusive, experience-driven approach to hospitality that resonates with both residents and global travelers.
This year, Sheridan will be honored with the Boston University School of Hospitality Administration’s prestigious ICON Award during the annual Hospitality Leadership Summit. Celebrated for reimagining Boston’s tourism landscape, Sheridan joins past awardees like Padma Lakshmi and the co-founders of Airbnb as an “Experience Innovator.” Her recognition aligns with the Summit’s 2025 theme: hospitality’s evolving impact on the fan journey in sports and entertainment.
- Date: April 3, 2025
- News source: My South End