Revenue Management and Analytics Concentration—Master of Management in Hospitality

To earn an MMH degree, students must complete a total of 32 credit hours (eight courses). Required courses, typically taken during the fall semester, give students a comprehensive, in-depth look at high-level hospitality operations. In the spring semester, students build upon this knowledge with four (4) electives, including three (3) classes from their selected concentration.

Following, students spend the summer semester doing a 300-hour experimental, internship requirement. If a student already has relevant hospitality industry experience, this requirement may be waived. 

MMH students must complete prerequisite courses HF701, HF711, HF762, and HF733 before moving on to their concentration. These introductory courses collectively deliver a solid foundation in hospitality management and its operations. Revenue Management and Analytics coursework covers:

• the tools to analyze and problem-solve specific hotel and lodging issues;
• accounting and financial fundamentals related to business planning and decision-making;
• marketing techniques for strategically approaching revenue, profits, customer loyalty, and success in the digital age;
• leading and managing a hospitality workforce, and
• human resource strategies for best employment practices and adjusting to an evolving industry. 

Review the full MMH Curriculum for a course-by-course breakdown.

An MMH concentration allows students to home in on a specialized skill set. For the Revenue Management and Analytics concentration, students take three advanced-level courses (HF771, HF778, and HF779) and one elective of their choosing. 

This coursework zeroes in on hospitality revenue fundamentals. Students learn about pricing, discounting, overbooking practices, segmentation, competitive analysis, demand and revenue forecasting, and performance analysis to help a hotel, restaurant, or similar entity achieve the highest amount of profitable revenue.

This class assists students with determining and then presenting their revenue projections and strategies. Moving from theoretical to hands-on, real-world applications, coursework comprehensively covers business analysis and information visualization, including mathematical and statistical concepts in relation to operational, financial, and marketing needs. Students will further gain in-depth knowledge of Microsoft Excel to succinctly summarize and craft a story around data insights.

A new course offered, Financial Reporting and Analysis builds upon the concepts introduced in Hospitality Financial Management (HF711) with the goal of teaching students to examine a company’s revenue performance and provide recommendations in relation to industry and economic trends. Students learn to analyze financial statements, interpret financial disclosures, and evaluate a company’s performance to make projections and decrease potential risks.

Read the complete course descriptions and all options for electives on our MMH Curriculum page.

Many students wanting to pursue an MMH degree already have careers in the hospitality industry. Made for working adults seeking to advance in their chosen field or pivot to a leadership role, the MMH degree can be completed on a part-time basis.

The School of Hospitality Administration (SHA) holds our part-time MMH classes in the evenings to accommodate your busy schedule. Students typically take one or two classes per semester, going through the required course timeline before moving on to their selected concentration. Part-time students generally complete their MMH in two years.

SHA’s MMH degree plants you right in the middle of Boston’s thriving hospitality hub, home to thousands of restaurants, several hotels, three convention centers, and a major tourism industry. SHA acknowledges the abundance of opportunities available, and our Career Services, in conjunction with the Marriott Career Center, works to help students explore their options and ultimately succeed in this rapidly growing industry. 

Whether for completing your 300-hour work experience requirement, attending workshops, finding a mentor, or networking with leading industry professionals, head over to Career Services to explore our full range of resources.

SHA has a close relationship with hospitality companies and top industry executives and aims to connect our students with prime career-forwarding opportunities. Exemplifying our dedication, 100% of 2018 and 2019 MMH graduates achieved industry placement within three months of completing their degrees. 

For Revenue Management and Analytics students, your concentration helps you acquire the skills needed to secure a position as a revenue manager or revenue analyst for a single hotel or resort, regional group, or entire national chain. This skill set can be further applied to a broad range of roles within the tourism and travel industries, including:

• Lodging managers
• Sales managers
• Revenue agents and auditors
• Financial managers and analysts
• Marketing, promotions, and advertising managers
• Management analysts
• Budget analysts
• Market research analysts

With the skills they’ve gained through the MMH degree, our alumni find themselves taking a plethora of career paths. See how they’ve applied their knowledge by browsing our MMH Alumni Profiles.

Students interested in earning an MMH degree with a Revenue Management and Analytics concentration need to submit:

• An undergraduate transcript
• At least two letters of recommendation
• Resume or CV
• A one- to three-minute video
• Written personal statement

GRE and GMAT test scores are not required. However, international students must take the TOEFL or IELTS test and earn a minimum of 84 for the TOEFL or 6.5 for the IELTS.

Review the full list of requirements and start your online application.