Frances Gossen and Jon Maniscalco
The Last Straw
Jacket copy endorsements—blurbs, in marketer-speak—can make or break a trade title, but it is less common to see them on the covers of little magazines. Thinking perhaps this is an unrecognized opportunity for much-needed underwriter support, the Editors offer the following plugs as candidates for our next cover:
- This journal gives you wings (Red Bull™)
- iRead therefore iEnjoy (Apple™)
- This book, delivered (AT&T™)
- Clarion is all in the mix (Twix™)
- Keep reading (Johnnie Walker™)
- I’m lovin’ it (McDonald’s™)
Select your favorite, and send us your votes by 9/15/13; the blurb receiving the most votes will not only emblazon the cover of Number 17, but also be printed onto a limited-edition slap bracelet (for subscribers only). In the case of a tie, Clarion will be published without any endorsements, to sell or not sell according to the tastes of the reading public that knows better than to judge the taste of a fruit by the fuzz on its rind.
Humbly submitted,
THE EDITORS
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About the editors:
7. Jonathan Mansicalco is a BU student born and raised in
Massachusetts (Frances Gossen™)
8. Frances Gossen smells (Jonathan Maniscalco™)
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